Bankstreet rebranding
Following an invitation to redesign Bankstreet.edu Shual was also invited to deliver a full fledged rebranding for Bankstreet School of Education. Some of the values that lead the redesign were: Children & Adults, Curiosity, Child Centered & Community. We created the new “Leafy B” logo and developed 2 color scheme sets for adults and children. One of the most important (& controversial) decisions we took was compounding the name “Bank Street” into Bankstreet.
August 2011
